The new millennium has brought us on the brink of the I.T. Revolution. This revolution has been aided by the advent of the Internet in a big way. Internet is fast changing the way people used to do things. Naturally, the same would Continue reading
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Tag: Customer
The Emojis Consumer Perception in the Online Advertising (Management Project)
Purpose:
The purpose of the study is to analyse the consumer’s perception regarding brands using emojis in their online communication strategy. The purpose is also to understand the profit that could earn brands by using emojis and what they can add to the Continue reading
Customer Satisfaction Toward Truemove Customer Service (Management Project)
Problem Statement:
How are TrueMove customers satisfied with the customer service provided at TrueMove shops in Bangkok?
Purpose:
To evaluate “whether” and “how” TrueMove customers are satisfied or dissatisfied with the customer service provided at TrueMove shops in the Continue reading
How to Make Ambassadors Turn Their Friends Into Ambassadors (Management Project)
With the internet’s rampage, the possibilities for consumer-driven distribution of information are massive. One way to use this inter-consumer approach is to encourage existing customers, or ambassadors, to invite their Continue reading
Redesign of the Omnideck Platform: With Respect to Dfa and Modularity (Mechanical Project)
In this report a product development process is constructed and used to redesign an omnidirectional treadmill, the Omnideck. The current design of the Omnideck platform is designed without regard for Continue reading
Online Brand Personality in Sweden (Management Project)
This Paper is centered on online brand personality in the Swedish context. The study is carried out thanks to an existing Model of online brand personality. Precisely the Continue reading
Car Purchasing Behavior in Beijing – An Empirical Investigation (Management Project)
This study aims to give an overview on young Chinese consumers’ car purchase behavior. The results show that car purchasing decision is an important decision for Continue reading
A model to Translate Customer Expectations into Specification Limits (Mechanical Project)
Today, firms compete with services rather than goods. Large service organizations are beginning to use Six Sigma as continuous improvement tool. An important part of the Six Sigma methodology is the Continue reading
Co-created Reputation in a Nonprofit Context: A Mixed-method Study of SACC-DC (Management Project)
Reputation has been the subject of marketing research throughout recent years, and it was found to be an important measure of how organizations are perceived. The theory of co-creation, where organizations Continue reading
Relationship Between Product Quality and Customer Satisfaction (Mechanical Project)
The National Safety Council (NSC) estimated that over 35,000 people died in U.S. traffic accidents. About 3.8 million traffic crash injuries requiring medical attention occurred in 2013, and the number of deaths was about the same over the Continue reading
Eco-friendly Flights?: A Consumer’s Perspective (Management Project)
Background:
The environmental impacts of tourism have recently become a high-profile topic due to the increasing amount of attention devoted to issues such as climate change. The harmful effects of aviation, in particular, have led airline companies to adopt Continue reading
Importance of Green Service Offerings for French, Dutch, Swedish and UK Retailers in Their Selection of Transport Operators (Management Project)
Background:
The selection of transport operators has become a complex decision making process with multi-criteria aspects. Deciding on which transport operator to use depends on Continue reading