This Paper is centered on online brand personality in the Swedish context. The study is carried out thanks to an existing Model of online brand personality. Precisely the Continue reading
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Management Projects
Strategic Management of Higher Education Enterprises (Management Project)
Educational institutions are becoming increasingly important for regional and national economies. Recent developments in Continue reading
Strategic Determinants in the Software Industry (Management Project)
It is generally recognized that firms face both internal and external environmental forces. However, few studies have attempted to describe the Continue reading
Corporate Strategies for Currency Risk Management (Management Project)
Background:
Currency fluctuations are a global phenomenon, and can affect multinational companies directly through their Continue reading
The relationship between leader core self-evaluations, team feedback, leader efficacy, transformational leadership, team efficacy, team goals, team action and transition processes, and team performance (Management Project)
This research attempts to explain how internal team leaders can help teams perform in high stress, dynamic environments. Specifically, the aim of the research was to Continue reading
Consumer Behavior in Buying Ball Pens (Management Project)
The topic for the study is on “Consumer Buying Behaviour about pens”. Pen is a product, which is used by each and every person. There are various brand’s of pen in the market of different types. price, colour, design, grip etc. So the Continue reading
Essays on New Product Development (Management Project)
This project report comprises three essays that theoretically and empirically investigate three managerial relevant issues in Continue reading
CleanTech – a sector too risky for Swedish venture capital (Management Project)
CleanTech is the sector where technologies intended to reduce the harmful effect that our current lifestyle has on the environment are found. In Sweden the companies developing these technologies has not yet managed to get their deserved part of Continue reading
Car Purchasing Behavior in Beijing – An Empirical Investigation (Management Project)
This study aims to give an overview on young Chinese consumers’ car purchase behavior. The results show that car purchasing decision is an important decision for Continue reading
People’s perspectives and expectations on preparedness against earthquakes: Tehran case study (MBA Project)
Background: Public education is one of the most important elements of earthquake preparedness. The present study identifies methods and appropriate strategies for public awareness and education on Continue reading
Retail Store Operations at Reliance Retail Ltd. (Management Project)
The scope of project allows a two way approach to learn about the functioning of Reliance Fresh outlets. Firstly, it provides an opportunity to know about in and out of the functioning of the retail store which serves both as the Continue reading
Peer Research Mentors at Gettysburg College: Transforming Student Library Jobs Into High-impact Learning Experiences (Management project)
ABSTRACT:
Research and Instruction librarians at Gettysburg College developed a Peer Research Mentor (PRM) program for undergraduate students. The program is designed Continue reading