ABSTRACT:
Corporate governance is a subject of academic and professional debate. It has and it will continue to be a topic under scrutiny for subsequent Continue reading
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Management Projects
Human Resource Planning (HRP) (Management Project)
Human Resource Planning (HRP) is a complex subject, particularly at the time of increasingly turbulent business environments delivering far more discontinuities, which increases the tensions between the greater need for planning and the greater difficulties of prediction. Although Continue reading
Scent Marketing: What is the impact on stores in Umeå? (Management Project)
The way of consumption has changed. Now, consumers are not only rational when purchasing. They do not buy just for the functionality of the good or service they are looking for. The consumption is more affective and consumers are considered now as Continue reading
Co-created Reputation in a Nonprofit Context: A Mixed-method Study of SACC-DC (Management Project)
Reputation has been the subject of marketing research throughout recent years, and it was found to be an important measure of how organizations are perceived. The theory of co-creation, where organizations Continue reading
E-commerce: A study on women’s online purchasing behavior (Management Project)
Purpose: The purpose of this project is to map out the present behavior of women between 40-55 years concerning Internet shopping. Furthermore, the research aims at finding and analyzing factors that might help marketers when Continue reading
KANBAN Implementation from a Change Management Perspective: A Case Study of Volvo IT (Management Project)
The purpose of this thesis is to investigate and analyze the implementation process of KANBAN, a lean technique, into a section of Continue reading
A Study on Re-organizations in the Swedish Public Sector: Are Employees in on Change? (Management Project)
Introduction:
The constantly evolving external environment forces organizations to realise organizational change to stay competitive. This kind of change now also occurs to a wider extent in public organizations which are Continue reading
Implementation of an IT based Marketing information system in a high tech company (Management Project)
Aim: The aim of this study has been to try to answer the question of how an IT based marketing information system support the formation of Continue reading
The phenomenon of Motivation within an Employment & taffing company: A qualitative study at Proffice (Management Project)
Background: This study concerns motivation to work and aims to contribute to a better understanding about the area. Motivation is however complex to understand. The complexity can be illustrated by, Continue reading
Application of Demand & Supply-Crude Oil (Management Project)
A significant factor on petroleum demand has been human population growth. Oil production per capita peaked in the 1970s. The world’s population in 2030 is expected to be double that of Continue reading
Green Marketing (MBA Project)
What is Green Marketing?
All activities designed to generate and facilitate any exchanges intended to satisfy human needs or wants, such that the satisfaction of these needs and Continue reading
Asset Purchases and Sales (MBA Finance Project)
This project consists of a theory essay and an empirical essay that investigate a firm’s decision to buy or sell corporate assets. It seeks to answer the following research questions: (1) why do firms choose to buy or sell assets? (2) what makes assets in Continue reading