The marketplace in the 21st century is intense and highly competitive. Customers have a great variety of products and services to choose from, therefor gaining competitive advantage is crucial for a company´s survival. Companies cannot rely on previous Continue reading
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Management Projects
The Role of Networks in the CEO and Director Labor Market (Management Project)
The study investigates the role of networks and connectedness on CEO and director labor market outcomes. I develop new measures of Continue reading
Labor Dynamics in Chinese Manufacturing (Management Project)
During the process of globalization, China has gained a position as an extremely important player on the world economic stage. The country has become particularly famous as a hub for the global manufacturing industry, with a large quantity of cheap labor that produces Continue reading
CSR Activities Promotes Sustainability: A Case Study of Bombardier (Management Project)
Problem:
Transportation companies face an increase of emissions due to the increased use of transportation systems. The environment and society are being affected by Continue reading
Portfolio Model Supporting Development of Purchasing Strategies (Management Project)
In this study a complete portfolio model for supporting development of purchasing strategies for raw material at Casco Adhesives is developed. The model consists of Continue reading
Advertising as a Marketing Communication Tool: Differences and similarities between Customer’s Perception and Company’s Expectations (Management Project)
Problem:
What are the differences and similarities between public attitudes and responses towards the series of Tele2 commercials and actual Tele2’s expectations of customers’ attitudes towards their Continue reading
Patient Empowerment and User Experience in eHealth Services (Management Project)
In November 2012 Uppsala County Council (UCC) introduced an eHealth service, ‘My Health Record’, that gives all inhabitants over age 18 in Uppsala County access to their health records online. However, this service has not been Continue reading
How to Wrestle the Dragon to Overcome the Great Wall: A Case Study on How Swedish SME’s Handle Institutional Barriers in China (Management Project)
During the past decade there have been a large increase of Swedish companies entering the Chinese market. It has been explained that entering the Chinese market can be the biggest challenge a firm will face. It has therefore been of Continue reading
Strategic Planning and its Implications among Swedish Manufacturing SMEs (Management Project)
The subject of strategy and strategic planning is widely discussed among researchers, where some scholars argue for a high level of strategic planning others suggests a more Continue reading
Driving Performance and Retention Through Employee Engagement (Management Project)
Recognizing an increased need to protect against unwanted attrition and safeguard productivity, senior executives seek renewed Continue reading
Improving Supply Chain Management with Advanced Planning and Scheduling (Management Project)
Companies are more and more moving to low wage regions like Eastern Europe and Asia to stay competitive. Instead of lowering the cost of production, it has been argued that Continue reading
Cross Cultural Management – a comparison between IKEA Canada and IKEA Sweden (Management Project)
There are differences among the working culture in every country. The problem is in what way this affects the way of managing an organization. The purpose of this thesis is to get a greater insight on how difficult it can be to manage a global organization. The questions Continue reading